Q: What’s the first thing you notice about a startup that excites you?
A: Traction. And by this I mostly mean revenue. There is no other single metric that comes close in terms of importance. Most of my better startup investments had significant and fast-growing revenue when I invested.
That said, some of the best startup investments of all time had no revenue in their early years. Google, Facebook and Twitter, to name a few. However, these companies still had massive traction in terms of their large user bases.
So there are multiple forms of traction to consider when looking at a potential …read more
