Using the “Parking Lot Indicator” on Cracker Barrel

By Bryan Bottarelli In 1969, a man from Tennessee named Dan Evins realized that the country’s interstate highway system was quickly expanding.
This new network of roadways was now connecting people from all over the country – allowing them to jump into the car and have access to places that were never available before.
It was an exciting time. And for Evins, it gave birth to a new, unmet market need…
You see, Evins quickly realized that families on road trips didn’t have a place to stop along the highway that offered them a quality, home-cooked meal at a fair price.
So 50 years ago in Lebanon, …read more

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