Amazon, Walmart Find Success in Rural India During Sales Season

(Bloomberg) — Amazon.com Inc. and rival Walmart Inc. reported record revenue for their six-day India sales festivals as e-commerce catches on with buyers and sellers in smaller Indian towns, moving beyond the country’s urban, English-speaking population.The American competitors have been dueling in India since Walmart cut a $16 billion deal for control of local pioneer Flipkart Online Services Pvt last year. Their latest sales — which Amazon calls the Great Indian Festival and Flipkart calls Big Billion Days — are a high-stakes battle that ran on the same days and concluded over the weekend.Both focused on expanding their online commerce …read more

Source:: Yahoo Finance

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