UPDATE 1-Shoemaker Vans treads warily as China fumes over Hong Kong

U.S. sports brand Vans has removed “a small number” of submissions in a sneaker design competition including one apparently giving a shout out to Hong Kong’s pro-democracy protests, as companies weigh the risks of angering China. Global companies are walking a tightrope in their marketing campaigns, fearing a backlash from Chinese customers if deemed to be expressing solidarity with the anti-government protests that have plunged Hong Kong into its worst crisis in decades. The U.S. luxury jewellery retailer Tiffany & Co deleted a twitter advertisement posted on Monday showing a female model with her hand covering her right …read more

Source:: Yahoo Finance

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