Snap Inc. said on Thursday it is introducing dynamic advertising that automatically create ads and target audiences in real-time, as the parent company of photo messaging app Snapchat looks to compete for digital ad dollars. Snap has grown revenue and its userbase as larger rivals Alphabet’s Google and Facebook Inc, which dominate the global digital advertising market, face regulatory scrutiny over their market control. Both Google and Facebook already offer dynamic ads. …read more
Source:: Yahoo Finance
