(Bloomberg) — Alibaba Group Holding Ltd.’s Singles’ Day shopping bonanza got off to a strong start, logging 61 billion yuan ($8.7 billion) of purchases within the first 20 minutes.An estimated half-billion shoppers from China to Russia and Argentina are expected to swarm the e-commerce giant’s sites to scoop up everything from iPhones and refrigerators to cashew nuts. The company again hosted a televised entertainment revue in Shanghai to run alongside the bargain-hunting, this time enlisting Taylor Swift and Asian pop icon G.E.M. to try and pump up sales.The world’s largest shopping event has become an annual ritual for Asia’s largest …read more
Source:: Yahoo Finance