Tesla picks a fight with Detroit by going after the pickup market

Analysts expect the Tesla pickup, which Musk has said would combine the performance of a Porsche 911 sports car with the functionality of Ford Motor Co’s industry-leading F-150 full-size truck, to debut in late 2021 or early 2022 with a starting price of under $50,000. “Making an electric pickup truck that sells in the same price range as an F-150 and making it profitable will be tough,” said Sam Fiorani, vice president of global vehicle forecasting at Auto Forecast Solutions. As Musk pushes to take a bite of Detroit’s profits, Ford and larger rival General Motors Co are …read more

Source:: Yahoo Finance

      

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