By Aaron Task Alan “Ace” Greenberg was a legend on Wall Street. Greenberg arrived at Bear Stearns in 1949 with no experience in financial markets.
Starting from the bottom rung of the trading floor, Greenberg rose through the ranks to become CEO in 1978, a position he held until 1993.
Greenberg was executive chairman when Bear was forced to sell itself to J.P. Morgan during the financial crisis, a sad ending to an otherwise glorious career.
Although he had no formal background in securities or trading, Greenberg thrived on the trading floor. A former college football player, he was physically and mentally tough. He was known …read more
