Netflix Price Cuts Are Heating Up India’s Streaming War

(Bloomberg) — Netflix Inc. and its rivals are facing a price war in India as a jump in the cost of watching video on mobile phones threatens to slow demand in what is shaping up as a key growth market globally for streaming.The country’s three wireless carriers hiked data tariffs by as much as 41% earlier this month, leaving some customers in India, where most streaming is done on phones, with less to spend on entertainment services like Netflix, Apple Inc.’s TV+ service — which debuted there last month — and those of local competitors.Cheap broadband, a well-established film culture …read more

Source:: Yahoo Finance

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