Record online sales give short U.S. holiday shopping season a boost: report

The holiday shopping season is a crucial period for retailers and can account for up to 40% of annual sales. “Due to a later than usual Thanksgiving holiday, we saw retailers offering omnichannel sales earlier in the season, meeting consumers’ demand for the best deals across all channels and devices,” said Steve Sadove, senior adviser for Mastercard. E-commerce sales this year made up 14.6% of total retail and rose 18.8%, according to Mastercard’s data tracking retail sales from Nov. 1 through Christmas Eve. …read more

Source:: Yahoo Finance

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