SAP to float Qualtrics, partly unwinding $8 billion buy

Business software group SAP said on Sunday it planned to float Qualtrics, the U.S. specialist in measuring online customer sentiment, which it acquired in late 2018 for $8 billion. The move to float Qualtrics in the United States would partly unwind the final major acquisition of former Chief Executive Bill McDermott’s tenure and rebalance SAP back towards its German roots under successor Christian Klein. “SAP’s primary objective for the IPO is to fortify Qualtrics’ ability to capture its full market potential within Experience Management,” SAP said in a statement issued on Sunday night, referring to the Qualtrics …read more

Source:: Yahoo Finance

      

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