By Amber Deter A Qualtrics IPO is coming to the market. Less than two years after being acquired by SAP (NYSE: SAP), the company is spinning out to go public. And it isn’t the first time Qualtrics stock was heading for the market.
But is Qualtrics a good investment opportunity? Here’s what we know…
Qualtrics IPO: The Business
CEO Ryan Smith founded Qualtrics in 2002 with his father, brother and college roommate. Qualtrics is a software company and created Experience Management (XM). The software allows organization to address problems and opportunities in the experience economy.
According to The Localist:
“The experience economy is defined as ‘an economy in …read more
