Microsoft's Bethesda Buy Beats TikTok Any Day

(Bloomberg Opinion) — Ask enough gamers about their favorite console and this is what you’ll generally learn: Those who play Xbox tend to love it and stay loyal to that system, but PlayStation has the best games. Microsoft Corp., Xbox’s parent company, is betting $7.5 billion that it can change that perception.Microsoft agreed on Monday to acquire ZeniMax Media Inc., the owner of popular video-game publisher Bethesda Softworks, for $7.5 billion in cash. The deal has PlayStation fans worried that their favorite franchises — namely The Elder Scrolls, Fallout and Doom — could become Xbox exclusive. But the transaction is …read more

Source:: Yahoo Finance

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