JetBlue Airways Corp on Tuesday became the latest U.S. airline to launch a low-fare option in an effort to rival basic economy offerings from major airlines and meet competition from ultra low-cost carriers. The new fare, to be called “Blue Basic,” will allow one carry-on bag – space permitting – and free seat selection 24 hours before the flight, but those passengers will be the last to board the plane. “There is a growing customer segment that really values low fares and that are willing to trade off certain benefits,” JetBlue President Joanna Geraghty told Reuters. …read more
Source:: Yahoo Finance
